Cat & Jack:
10 Year Anniversary

Collaborated across multiple channels to execute Target’s newest trend campaign for the digital space. The success of this campaign was felt widely as it generated 185k clicks and a 1.36% click through rate on 14M deliveries.

WEB - UX/UI - GRAPHIC DESIGN

Timing: July 2026

Lead ACD: Amanda Elseng

Lead designer: Kemunto Ndege

Copywriter: Jenessa Campbell

The Process: Wireframes

To ensure alignment with our internal stakeholders, I created high-fidelity wireframes to demonstrate how the page content will come to life. I developed versions for mobile, desktop, and the app to illustrate how the content adapts across breakpoints, with a mobile-first approach guiding the design.

Final Execution

Final products included Desktop, Mobile, and App page creation. The page included creating motion experiences to demonstrate the wide assortment of products that spanned across jewelry, accessories, shoes, and clothing.